Jingjing Sun
       

• Desktop
  

• Advertising Illustration

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  City Map-Nanjing
  

         Monster-DIVINATION WINE
         Lust & Temperance
           2024  Paris  Summer Olympic        Games & Le  Chocolat  des Francais
           Redesign the cover of 《 I FEEL 》 digital album

• Editorial Illustration

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  Tarot Cards

         Freeze
           Whodunnit
         Dowry Death
           Cage
           Guinness World Record-Pica
         Donald Trump

• Motion Media Design

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  Rebrand Netflix

         Dynamic Poster
         Visual Music
         Design A Room
           Abstract Still Life

• Rebranding-Storyboard

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  Name of Coca-Cola
  

         Spoof “Scream”
           “Six God”
         

• Picture Book

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  Water Bear
  

         The Legend of Zelda-Temple Guide


Information
Email: jsun79136@gmail.com
Instagram: @JJ_WEJJ

Name of Coca-ColaFri Apr 19 2024
In this project, I will create a 30-second storyboard for Coca-Cola. The background of this advertisement is that when Coca-Cola first entered the Chinese market in 1917, it literally translated from the English name "Coca-Cola" to "tadpoles chewing wax". Due to the strange name and special taste, sales were very poor. A decade later, in 1928, the Coca-Cola company became aware of the problem and then held a name translation contest in London. They ultimately chose "Coca-Cola" translated by Jiang Yi, a British student. The transliteration which is easy to remember and spread not only retains the English pronunciation, but also has more meaning. Since then, Coke sales in China have continued to rise.

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